Gensler has designed the HBO Shop, an interesting retail space located in New York, where the emphasis is on the visit and the brand as much as the purchase. This shop is imaginatively designed and dominated with glass facade. The most unique thing about the interior design is the lighting that washes the space in an ever-changing variety of hues that are color coordinated to each show spotlighted.
The effect of the lighting is so bold, when the pink lights is on the HBO Shop become chic and modern, when the blue lights is on the shop spreading new impression as a cool contemporary shop. The design ‘HBO Shop’ was named the 2007 Store of the Year in the 36th annual Institute of Store Planners (ISP)/VM+SD International Store Design Competition.
As designers, planners, architects and consultants, Gensler partner with their clients on some 3,600 projects every year. These projects can be as small as a wine label or as large as a new urban district. With more than 2,500 professionals networked across 31 offices, Gensler serve their clients as trusted advisors, combining localized expertise with global perspective wherever new opportunities arise.
Designer: Gensler